Somerset is home to a thriving mix of small businesses, independent retailers, tourist attractions, and professional services. Whether you run a farm shop in Wells, a boutique in Bath, a restaurant in Taunton, or a service-based business in Yeovil, one thing is clear: in 2025, a professional website is no longer optional—it’s essential.
If your business is based in Somerset and you’re still relying on word of mouth or social media alone, here’s why investing in a website should be your next step.
When people in Somerset need a plumber, a café, or a local shop, they’re not flipping through directories—they’re pulling out their phone and searching on Google.
Without a website, your business is invisible to the thousands of potential customers who are actively searching for what you offer. A well-optimised website helps you appear in search results, attract local customers, and compete with bigger brands.
Somerset has a strong community of independent businesses, but competition is also growing. Customers are more likely to choose a business that looks professional and trustworthy online.
A website gives you the chance to:
Tourism is a major part of Somerset’s economy. From Glastonbury Festival to Cheddar Gorge, millions of visitors come to the county every year. Many of them are planning trips online before they arrive.
If your business targets visitors—whether it’s accommodation, food, retail, or activities—a website makes it easy for tourists to discover you, book in advance, and find your location once they’re here.
In towns across Somerset—Taunton, Bridgwater, Bath, Weston-super-Mare—customers have plenty of choice. If a competitor has a professional website and you don’t, you risk losing business before you’ve even had a chance to impress.
A modern, well-designed site gives you an edge by making your business look established, reliable, and easy to reach.
More and more Somerset businesses are adding an extra revenue stream with online sales. From farm shops selling hampers to local breweries offering delivery, e-commerce websites make it possible to serve both local and national customers.
WordPress with WooCommerce, or a custom-built solution, can help you take payments online, manage stock, and expand your reach beyond your immediate area.
Compared to print advertising or leaflets, a website is one of the most cost-effective ways to market your business in Somerset. Once your site is live, you can:
It’s a long-term investment that pays for itself many times over.
We’re a local digital development agency specialising in WordPress websites and custom web applications. Our team understands the unique challenges Somerset businesses face—from attracting local customers to competing with online retailers.
When you work with us, you’ll get:
In 2025, having a website isn’t just about looking modern—it’s about making sure your business is visible, trusted, and competitive. Whether you’re based in Taunton, Bath, Wells, or anywhere else in Somerset, the businesses that invest in their online presence will be the ones that thrive.
If your Somerset business needs a professional website, get in touch with our team today—we’ll help you create a site that attracts customers, builds trust, and grows your business.
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